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PESTLE and SWOT analysis of Hyundai Motors India 2017


By: Jonathan Kush


Using different strategic frameworks such as pestle, Porters five forces analysis, VRIN, SWOT and BCG matrix, this report will first and foremost analyze the macro environment especially those forces from the wider political, economic, social and technological environment in India that are influencing the success or failure of Hyundai Motors India’s strategies, starting with a pestle analysis of Hyundai Motors India and its external environment.


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