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Netflix Swot Analysis 2020


By: Jonathan Kush & Prudence K Magezi


This sample Swot analysis of Netflix helps students to understand the major strengths and weaknesses of Netflix. It applies the Swot framework to help you analyse how Netflix can use its internal strengths to take advantage of current opportunities brought about by Covid-19 in a way that mitigates internal weaknesses and arising threats from its external environment. By the end of reading this case study, students will understand the impact of Covid-19 on Netflix in both the short and long-term and how it can use its internal strengths to take advantage of current opportunities brought about by Covid-19 in a way that mitigates internal weaknesses.


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