123Writing.com

Netflix Swot Analysis 2020

By: Jonathan Kush & Prudence K Magezi


This sample Swot analysis of Netflix helps students to understand the major strengths and weaknesses of Netflix. It applies the Swot framework to help you analyse how Netflix can use its internal strengths to take advantage of current opportunities brought about by Covid-19 in a way that mitigates internal weaknesses and arising threats from its external environment. By the end of reading this case study, students will understand the impact of Covid-19 on Netflix in both the short and long-term and how it can use its internal strengths to take advantage of current opportunities brought about by Covid-19 in a way that mitigates internal weaknesses.

Netflix Swot Analysis 2020

 

 

Introduction

Founded by Reed Hasting and Marc Randolph, Netflix is the biggest American media service provider and production company. The streaming giant has grown to become the biggest media streaming service in the world, with more than 183 million paid subscribers worldwide and viewership of at least 37% global internet users (Statista 2019a). Since its inception, the company has grown from strength to strength, with its revenue growing from 1.36 billion to around 15.8 billion in a 10 years’ period while subscribers have grown from less than 22 million in 2011 to nearly 150 million in 2019 (Statista 2019). In  2018, the company was awarded 23 Primetime Emmy Awards. Revenue ending 2019 was $20billion In the first quarter of 2020, Netflix revenue rose by $5.76 billion U.S. dollars, up from around $4 billion in the corresponding quarter of 2018 (Staista 2019b).

GET YOUR COPY NOW!
Price: 7.99
PURCHASE PDF


Enter your details to get full access to all our free essays.

We will not send you spam, unsubscribe anytime: