Competitor Analysis of Amazon Pay from a Huawei Perspective
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The financing industry has through the years undergone major changes boosted by growing technology. Traditional banking models are increasingly becoming less relevant as a result of changing consumer habits. Due to the convenience related to financial apps, consumers are fast shifting to mobile money for almost everything, eliminating the need to visit physical banks. From mobile apps to targeted content and products and machine learning, customers are now accustomed to their needs being anticipated in a way that they can access anything they want at anytime, anywhere. The ability to truly know customers, anticipate their needs, engage in a rich dialogue about their financial lives, and subsequently foster loyalty has become very important. The report compares Amazon Pay with Huawei.
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Competitor Analysis of amazon pay from a Huawei perspective Case Study
Key Learning Outcomes
By the end of the case, students should be able to:
- Understand and discuss the key strengths and weaknesses of Amazon Pay
- Compare Amazon Pay with Huawei based on their strengths and weaknesses
- Conduct competitive research on a real company
1.0 INTRODUCTION
Launched in 2007, Amazon Pay is an online payment processing service that makes it easy for Amazon customers to pay using the information already stored in their Amazon accounts. Amazon incorporates a number of products for both merchants and buyers to effortlessly process online payments. Customers can use Apple Pay to settle bills or expenses with friends, lend and return money to family, pay rent, and pay for services like house help, newspaper bills, milk subscription, etc.
In addition to this, users can also make payments from their bank account to local stores nearby or to Amazon delivery associates at their doorstep by scanning UPI QR codes using the Amazon app. Among other features, Amazon Pay offers onsite checkouts, mobile-friendly services, easy integration with a number of e-commerce companies, and seamless payments among others.
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